FALCO Launches Pineapple and Strawberry Holsters — Not a Joke
At first glance, it looks like an April Fools’ joke. It isn’t. FALCO® Holsters has officially launched its new CarryArt™…
GRITR Introduces a Semi-Universal Hybrid IWB Holster — One Holster for 200+ Handgun Models
The GRITR Semi-Universal Hybrid IWB Holster is engineered for right-hand carry, offering a precision-grade fit for over 200 handgun models.…
Steiner Launches the MPS-C—A Lighter, More Compact Enclosed Emitter Red Dot
Greeley, CO – Steiner Optics, the leader in high-performance sighting systems for military, law enforcement, and armed professionals, expands its…
ZeroTech Expands Its Thrive HD Line with the New THRIVE HD Digital 1×22 Red Dot
A compact, feature-rich red dot built for fast target acquisition, rugged reliability, and everyday versatility. ZeroTech is proud to introduce the new THRIVE HD…
Ruger Appoints New Senior Vice President & Chief Financial Officer
Andrew Wieland Joins Ruger After Long-Term Planned Transition of Existing CFO Tom Dineen Sturm, Ruger & Company, Inc. (NYSE: RGR)…
Kinetic Development Group Elevates PRS Performance with the Optic Hub System
SEYMOUR, CT — Kinetic Development Group (KDG), a leader in advanced firearm accessories and mounting solutions, is proud to highlight…
APEX Ammunition Introduces 28-Gauge SmallTown Hunting TSS Turkey Blend
Columbus, Miss. (March 12, 2026) – APEX Ammunition is now offering a 28-gauge load in the precision-built SmallTown Hunting Blend line…
Franklin Armory Introduces Conquest Performance Trigger for Remington 700 Rifles
Franklin Armory is expanding into the precision rifle barrel category with the new Fidelis Performance Barrel, a carbon-ceramic wrapped design…
Zanders Adds Iconic Zippo Product Line to Their Growing Portfolio
Zanders, a premier national distributor based in Sparta, Illinois, is excited to announce the addition of the iconic Zippo product…
Thompson/Center Arms Introduces the ENCORE ProHunter Turkey Shotgun
Thompson/Center Arms today announced the launch of the ENCORE ProHunter Turkey Shotgun, a purpose-built modern turkey platform engineered for hunters…